User Experience Journey Map Framework
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The User Experience Journey Map Framework is a strategic template designed to visualize the end-to-end experience of a user interacting with a product, service, or system. It helps teams identify user goals, touchpoints, emotions, pain points, and opportunities across different stages of the journey. Ideal for UX designers, product managers, and customer experience teams, this framework supports empathy-driven design, enhances user satisfaction, and informs data-backed improvements to the overall experience.
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x x x x
2
5
x x
Output: xxx
1
Stage
Opportunity point
4
10
task
User's pain point
3
9
7
11
Idea/question
Emotion
contact point
8
6
User Experience Map - Map Framework
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