Google Business Framework: Profit Engines vs Free Services
2025-09-09 10:16:11 0 Report
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This template illustrates Google’s business framework divided into two main areas: profit engines such as advertising, cloud services, and hardware sales, and free services like Search, Maps, YouTube, Gmail, and Android. It highlights how free products attract billions of users and drive engagement, while profit engines generate revenue, creating a sustainable ecosystem.
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Outline/Content
Paid search ads on Google.com and search partner websites. Largest contributor to revenue; highly targeted based on user queries.
Google Search Ads
Google Workspace
Profit-Generating Services
WaymoSelf-driving car technology for ride-hailing and transport.
VerilyHealth tech projects like medical devices and analytics.
Non-Profit-Generating Services
Broad user base attracts advertisers; upsell to Premium.
Other Bets / Innovation Revenue (small share)
FiberHigh-speed internet service in select US cities.
Search Engine (Google.com)
Google Display Network
Chrome Browser
Google Cloud Platform (GCP)
AdSense & AdMob
Cloud & Enterprise (~15–20% of revenue)
Dominant mobile operating system; supports Google Play Store and app monetization.
Advertising (~80% of revenue)
Android OS
Nest & AISmart home devices and experimental AI projects.
Programmatic and banner ads across millions of partner websites and apps.
Expands Google’s web presence and promotes other services.
YouTube Ads
Monetization solutions for website publishers and mobile app developers.
YouTube (Free Version)
Builds ecosystem stickiness and collects usage data.
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